About

I'm not picky. I'm Particular!
MELISSA AKKAWAY

Ever since I was little, I’ve been pretty particular about the clothes I wore and how I accessorized them. As I grew up, those preferences extended into how I designed my home, where and how I liked to travel, the beauty products I used, and beyond.

Melissa

I channeled this interest into a passion for meaningful conversations with other particular people—successful women entrepreneurs—digging to find the tiny things that drive them in the way mine drive me.

This is a space for our community of discerning tastemakers. Here, I’ll bring you my favorite fashion, accessories, beauty, travel and home finds, but I’ll also give you an inside look at other women’s particulars—the details, products and little idiosyncrasies that make them the powerhouses they are to us.

Welcome to The Particulars.

xx Melissa

About Melissa

Born into a family with deep industry roots, Melissa Akkaway has always been fashion and retail expert. She owned and operated her own boutiques in Los Angeles and Las Vegas with her women’s ready-to-wear label, Beckley. Championing emerging designers, her boutiques ignited Melissa’s passion for discovering and sourcing distinctive and hard-to-find accessories. When she’s not traveling, she lives in Malibu with her husband Eddie and two sons, Jack and Ford, and their dog, Blondie.

Melissa is particularly passionate about investing in female founders (Saie Beauty, Olive & June, Cadence and Simone LeBlanc), telling their stories right here on The Particulars, and giving back through philanthropy. She has a killer TikTok, too.

Melissa

About the N.I.C.E. Pack

In 2021, Melissa drew on her background as a fashion designer and boutique owner to create a casual and cool bag that can be worn three ways—cross body, around the waist, or as a clutch. Right away, the N.I.C.E. Pack was a hit, appearing on everyone from Mandy Moore to Gwyneth Paltrow and more. Melissa continues to evolve the iconic Pack through limited-edition seasonal colorways and popular brand collaborations. You can shop the N.I.C.E. Pack here.

Melissa